The Spammening: Rek The Meter

Polkadot - 2024

We transformed a blockchain stress test into a community spectacle that delivered undeniable proof of Polkadot's scalability—live and unscripted.

623k+ Max TPS (theoretical)

with 143k TPS proven in production at only 23% core—numbers that make competitors sweat

3,296 posts from 1,327 users

driving over 1M+ impressions on X—organic hype you can't fake

49,464 livestream viewers

watching as Dr. Gavin Wood and others broke it all down live

Scaling? Prove it. Publicly.

Context & Challenge

Everyone says they scale. Polkadot wanted to show it—live, unscripted, and under pressure. The mission: crank up the transaction volume, open the floodgates, and let the community help push the network to its limits. Not behind closed doors. Out in the open, where anyone could watch (or join in). It wasn’t just a test—it was a challenge to the rest of Web3: can your chain do this?

44% increase in Polkadot mentions

on X on Dec 4 compared to previous period

A definitive post-event report

that’s required reading for anyone serious about scaling Web3

Proof-of-Spam

Undeniable proof that Polkadot can handle the most demanding applications without breaking a sweat

Make it a moment.

Our Approach

Turn a technical test into a full-blown cultural moment. We built anticipation and crafted an experience that invited everyone into the chaos, transforming spectators into active participants—making blockchain performance sexy (yeah, we said it).

We transformed what could have been an obscure technical exercise into a defining moment for Polkadot. The live stress test set a new industry standard—concrete evidence that can't be disputed.

Chaos, orchestrated.

Implementation

Weeks of behind-the-scenes hustle culminated in a happening that blew past expectations

spammening report collage for polkadot stress test

Receipts > Roadmaps

IMPACT

The Spammening wasn’t just a stress test—it was a historic moment that proved Polkadot’s scalability and resilience. It fired up the community, attracted new eyes, and positioned Polkadot as the serious contender for next-gen blockchain infrastructure.